FORGING A HEIGHTENED BRAND
Rackk & Ruin is a jewelry design and vintage apparel studio founded in Burlington, Vermont by designer Molly Conant. Her jewelry features mixed metals and a vintage flair. The unique line maintains timeless relevance with the ever-changing character from each living finish.
We strategically worked with Molly to evolve the next chapter of the Rackk & Ruin brand. One that mirrors the elevated craft Molly has developed over the years, while maintaining the brand’s rooted history. Considerations in color palette, typography, and textures help carry the brand’s attitude and ethos: Inspiration from the past, designed with stories for the future.