1330 Boylston

Quiet confidence in Boston’s most energetic neighborhood.

Sector
Residential
Services

Art, Murals, Graphics

Brand Guidelines

Campaign Development

Digital Collateral

Logo

Marketing Collateral

Signage & Wayfinding

Tagline

Brand Strategy

The Story

We worked with Samuels & Associates to reposition and rebrand one of their preeminent properties. In the heart of Boston’s vibrant Fenway neighborhood, 1330 provides a comfortable refuge from the bustle of the city. The refined identity presents a quiet confidence for a highly-educated clientele.

The identity centers around crafted 1330 letterforms, clean typography and a warm, natural color palette. Overall, it’s a sophisticated brand that walks a line between upscale and approachable.

Choose your Own Adventure

Heading out of your lovely apartment, you...