Arcadian Hotel
Channeling a Verdant Neighborhood Experience.
Sector
Hospitality
Services
Brand Strategy
Naming
Logo
Visual System
Messaging & Copy
Core Collateral
Website
Merchandising
The Story
Brookline has been called a ‘garden suburb’ with bucolic roots - a natural haven from the bustle of Boston. The Arcadian Hotel brand celebrates the greenery of this urban exclave – the village that refused to be annexed.
AIRY, VERDANT IDENTITY WITH HISTORICAL ROOTS
The simple, yet sophisticated, monogram carries with it a subtle sense of heritage and timeless charm to create a uniquely Brookline aesthetic.
AN UNPARALLELED NEIGHBoRHooD EXPERIENcE.
The hotel is an extension of the Brookline streets - incorporating bricks, greenery, and academic charm.
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