Garage B
Rolling up the door to welcome community celebrations.
Sector
Retail
Services
Brand Guidelines
Logo
Marketing Collateral
Signage & Wayfinding
Visual System
Website
Brand Strategy
![](https://cdn.prod.website-files.com/65a7ff20d5b9d1a31007e151/65d3a6fa66d89713db8eb317_1-Garage%20B-Branding-Logo-min.png)
The Story
Nestled within The Speedway marketplace, Garage B is a former industrial garage turned event space, a blank canvas for community events, weddings, and family gatherings. The brand captures the vibrancy of celebration and community, while remaining rooted in its industrial past.
![](https://cdn.prod.website-files.com/65a7ff20d5b9d1a31007e151/65d3a70746ec28aa2f1e63e0_2-Garage%20B-Branding-Posters-min.png)
![](https://cdn.prod.website-files.com/65a7ff20d5b9d1a31007e151/65d3a70b6edc67c92c0aa717_3-Garage%20B-Branding-Signage-min.png)
Bold and vibrant, joyful and welcoming
At the heart of the identity is a bold icon that takes cues from the structure and mobility of the large, floor-to-ceiling garage doors within the space.
![](https://cdn.prod.website-files.com/65a7ff20d5b9d1a31007e151/65d3a7154fc018d98be2b2a1_4-Garage%20B-Branding-Photography-min.png)
![](https://cdn.prod.website-files.com/65a7ff20d5b9d1a31007e151/65e9ee9a8d23fdd1d9291ae8_Garage%20B-Branding-Website.jpg)
![](https://cdn.prod.website-files.com/65a7ff20d5b9d1a31007e151/65d3a72557c54fa5e98237c4_6-Garage%20B-Branding-Interior-min.png)
![](https://cdn.prod.website-files.com/65a7ff20d5b9d1a31007e151/65d3a72819b6f435bac3deea_7-Garage%20B-Branding-Signage-min.png)
A historic space for unique stories
Complimentary warm & cool color tones establish a playful personality, while ample negative space and clean layouts provides an openness for unique identities to be celebrated.
![](https://cdn.prod.website-files.com/65a7ff20d5b9d1a31007e151/65d3a6b7b765979a4c308a7a_8-Garage%20B-Branding-Business%20Cards-min.png)
![](https://cdn.prod.website-files.com/65a7ff20d5b9d1a31007e151/65d3a9067a9a87067b864a3e_9-Garage%20B-Branding-Photography-min.png)
![](https://cdn.prod.website-files.com/65a7ff20d5b9d1a31007e151/65d3a910e1c59c4da8718555_10-Garage%20B-Branding-Instagram-min.png)
![](https://cdn.prod.website-files.com/65a7ff20d5b9d1a31007e151/65d3a916c15fa076217ccaf2_11-Garage%20B-Branding-Chairs-min.png)
![](https://cdn.prod.website-files.com/65a7ff20d5b9d1a31007e151/65d3a9d1667c10d2a727658c_12-Garage%20B-Branding-Tote%20Bag-min.jpg)
credits
No items found.
Choose your Own Adventure
You just met new friends running the table at trivia night. What's next?