Yamba Boutique
A poetic transformation from police station to cannabis dispensary.
Sector
Retail
Services
Apparel & Uniforms
Brand Guidelines
Concept Direction
Digital Collateral
FF&E and Staging
Interior Design
Logo
Marketing Collateral
Merchandising
Packaging
Signage & Wayfinding
Visual System
Brand Strategy
The Story
In 1864, a police station was built in the shadow of Harvard University, one of the most elite – and historically white – institutions in the country.
Over 150 years later, the location is home to a Yamba Boutique, a black woman owned cannabis dispensary celebrating an under-represented population.
INTERROGATION, INTERPRETATION AND INTEGRATION
Hints to the building's past life are brought to life in the details and material selection.
Subtle associations from roots up
Organic textures, natural materials, custom floral wallpaper, and plant-life ground the experience and connect to the life-cycle of the cannabis plant.
From carriage repair to cultured cannabis sales
After the police station closed in the late 1800's, the building was converted into a carriage repair shop. Nods to this history can be found throughout the design.
Warm, neutral hues, and rounded forms introduce a feminine touch to the industrial character of the building and provides a unique perspective to the cannabis industry.
Choose your Own Adventure
Leaving the Boutique inspired and uplifted, time to...